M-commerce provides the required business knowledge on how companies can capitalize on these new opportunities.
The business world is changing and is "mobile ". Shopping with smart phones at any time and any place is rapidly increasing. In this new, mobile world, companies need to adapt their websites to the new ways of communication.
Project Number: 2014-1-AT-01-KA202-000966
Duration: 01.10.2014 - 30.09.2016
Project website: http://www.m-commerce.enterprises/
Project coordinator in Macedonia:
Dr. Andrijana Bogdanovska,Center for Knowledge Management
Project team in Macedonia:
Andrijana Bogdanovska, PhD, MBA, researcher and trainer
Branko Gjurovikj, PhD cont., MBA, BSc in ICT, researcher and trainer
Julija Peleva Stojokvska, BSc in e-business, researcher and trainer
The project m-commerce is focused on developing training for the employees of small and medium enterprises (SMEs). The aim of the project is to encourage the development and expansion of m-commerce activities in these companies.
The project is divided in three different, successive stages.
The first phase includes a state-of-the-art analysis of m-commerce activities based on an online survey, interviews, and analysis of secondary data. The research findings are the base for the development of the modules for the m-commerce training. Another result of this phase is a best practice database which lists existing and successful m-commerce solutions.
In the second phase, project partners work on the development of the training. The training is developed in cooperation with: University of Alcala (Spain), Politehnica University of Timisoara (Romania), Center for Knowledge (Macedonia) and FH JOANNEUM, University of Applied Sciences (Austria).
The third phase focuses on the implementation of the trainings carried out in all partner countries. Companies come from trade and industry.
During the m-commerce project, the following activities are performed:
- Overview of the current status of M-Commerce activities in different European regions;
- Collection of best practice examples from different regions;
- Development of teaching and learning materials for m-commerce training;
- Implementation of training in all seven partner countries, with a minimum of 10 participating employees of SMEs per training cycle.
- Development of M-commerce strategies and solutions
Project 2014-1-AT-01-KA202-000966, m-commerce
Project funded by the European Commission.
This publication only reflects the views of the author, the Commission is not responsible for any further use of the information contained within.